Google+ Pages for your business is basically a no-brainer. But because it’s still in its infancy, there is some room for improvement. Continue reading “Google+ Pages for Your Business – In its Infancy”
The average Joe doesn’t really think in terms of accessibility when it comes to the web and how a website might be read aloud by screen readers. The fact is, it’s important for your website to make sense to all people – even those with special needs. Continue reading “Accessible Websites – Semantics, Hierarchy & The Reader”
Social networking sites, such as Twitter, LinkedIn, and FaceBook, are fast becoming a normal day-to-day business activity. Businesses use these sites as a marketing tool to drive traffic towards their websites and keep their clientele interested in their business activities. Because the overhead cost of being part of a social networking site is minimal, it really does pay for a company to be involved.
Businesses that want to drive traffic towards their website might want to think about setting up a social networking account. Major corporations are in on the game because they realize the benefits of being able to interact with their customers. These corporations also realize how social networking sites can drive new clientele towards their sites by using social networking as a promotional base.
As business owners, we all want to keep our clients and customers interested and coming back for more. Some of the ways in which social networking can help with this are by displaying sales and promotions that are going on at any given moment. Another way is by “tweeting” or posting about new products or services that are currently being offered within the industry. Yet another way is to interact with customers so that they feel that they are contributing to products they care about. Companies such as Starbucks use Twitter for this very reason.
Businesses these days are seeing the low-cost benefit of using social networking for their business marketing needs. It usually doesn’t cost anything to set up an account. Plus, as an added benefit a company can provide a link from their social networking page to their website. This aids in search engine optimization (SEO).
Investigate it for yourself and you will see that social networking isn’t just for kids; it also serves as a driving force in business today and keeps customers coming back for more.
In the age of instant gratification, where digital devices get you what you want faster than ever, it pays to have a marketing campaign that is as specific as possible. One of the ways of achieving this is through a search engine optimization (SEO) campaign for your website. Continue reading “SEO in Santa Fe”
Yes, we are the new web design firm in Santa Fe. That doesn’t mean we aren’t familiar with what it takes to do business in a town that is saturated with web design competition. In fact, we feel like we have the upper hand. We’re cheaper, leaner and offer unique custom websites that are search engine friendly from the get-go. Plus, we enjoy interacting with our clients and making them very happy!
Oh yeah, we’re affordable… Even in these hard economic times. We have low overhead and believe in sustainable practices. This means that we can charge less than the average web design firm. “How much less?” you ask. On average, we charge $10 (per hour) less than most web designers. And it won’t be one of those scenarios where you say, “Well, I guess we got what we paid for.” We want our clients to feel as though they not only got the most for their money but also enjoy the way their new website works, looks and feels.
Costs are kept relatively low at Jacobito Design. We follow “Green Protocols” that we’ve written into our business plan. These “Green Protocols” definitely help us save money by reducing facility energy costs, fleet costs and waste. Ultimately by keeping costs low and following green protocols, we feel that we are not only helping our bottom line but also helping the bottom line of our clients — not to mention our contribution to the wellbeing of the environment.
Our previous blog post detailed search engine friendly websites. In that post, we wrote about underdeveloped code-hoarders that generally haven’t bothered to update their skills and evolve. We believe there is quite a bit of this that goes on in the Santa Fe web design community. Not every designer is this way, but there are quite a few. We pride ourselves on creating clean-coded, custom websites that are easily indexed by search engines.
So, even though Jacobito Design is new to Santa Fe, we feel like we have a structure that our clients will be happy with. It can also save them money before and after the web design process is complete. We invite you to see how we can best serve you and your web design needs.